Starbucks Logo Change 2011, New Focus On Starbucks Nutrition

by dan on March 8, 2011

United States (March 8, 2011) - As part of its fortieth birthday Starbucks changed its logo and is introducing a variety of new products. The company has stated that “health and wellness” is a focus of future growth and this will be developed in various ways.

Starbucks is on the road to opening 1,000 new coffee shops in China where it holds a 70% market share, and will also soon be opening coffee shops in India.

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China and India are two of the world’s most powerful emerging markets with large and growing middle classes that are quickly developing a taste for gourmet coffee, and in particular the Arabica coffee served by Starbucks and other fine coffee shops and often categorized as the specialty coffee market.

Also in this group of emerging economies are Brazil and Latin America, helping to drive up demand for Arabica coffee leading to increasingly higher prices for green coffee beans (unroasted coffee beans) on the world market, as well as spiraling coffee futures prices as disappointing harvests have caused supply concerns.

Brazil’s demand for specialty coffee is growing so fast that the country will likely overtake the United States in coffee consumption in 2012 and will be keeping more than half of its own coffee by 2015.

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Starbucks Logo Change 2011 - New Focus On Starbucks Nutrition continued:

Meanwhile Starbucks is growing, with plans to open about one hundred to two hundred stores in the United States each year as well as major international expansion.

In addition Starbucks will be offering more products on supermarket shelves - in addition to the successful Via instant coffee product - and will be developing a large consumer products division including an entry into the single serve coffee market.

New Focus On Starbucks Nutrition - Starbucks Logo Change 2011

Starbucks scaled back during the recession, closing 900 stores and changing some its major strategies and practices.

Today Starbucks is growing rapidly in many markets with no end in sight, and also just enjoyed the most successful quarter in its 40-year history.

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Starbucks Nutrition Facts - A Sampling of Starbucks Nutrition Information

Starbucks has stated that “Health and Wellness” will be a future focus, in various products from its teas to its foods. Here is a sample of some basic Starbucks nutrition information including espresso coffee drinks.

Starbucks drinks come in Tall (Small), Grande and Venti. A Tall Caffe Mocha has 402 calories and 29 grams of fat, 30 grams of carbohydrates and 10 grams of protein.

A Starbucks Blueberry Muffin has 360 calories with 10 grams of fat, 64 grams of carbohydrates and 6 grams of protein. A Grande Nonfat Vanilla Latte has 230 calories with no no fat, 42 grams of carbohydrates and 14 grams of protein.

A Starbucks Multigrain Bagel has 400 calories with 9 grams of fat and 65 grams of carbohydrates along with eighteen grams of protein.

Starbucks Calories and Starbucks Menu Items

If you want a Tall Skinny Latte then you will be ingesting 90 calories with no fat, 14 grams of carbs and 9 grams of protein. A Non-fat Tall Latte has 100 calories with 0 grams fat, 15 grams carbohydrates and 10 grams of protein.

Savor the Tastes and Aromas of Premium Gourmet Coffees

including Pod Coffee Makers and Coffee Pods, and Coffee K-Cups.

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